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» Marketing Terms |
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Dead Link - A link to a URL that no longer exists and displays a 404 error, page not found.
Most search engines have techniques for removing such pages from their listings automatically,
but as the internet continues to increase in size, it becomes more and more difficult for a search
engine to check all the pages in the search engine index regularly.
Reporting of dead links helps to keep the indexes clean and accurate, and this can usually be done
by submitting the dead link to the search engine.
Dead links are common place on the Internet, but they are considered to be unprofessional.
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