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Search engines are sites like Google, AOL, MSN, Yahoo, Yandex where searches for information on the Internet are conducted. Searches are conducted by typing keywords or key phrases into the search box and then reviewing the results. Search engine optimization is the process of getting a website ranked in the top search engine results under certain keywords. For example, if you own a business that sells computers in Moscow (Russia), you would probably want to rank well when a searcher typed in "computer Moscow" in the keyword box.
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